Learn from these mistakes before you learn about site submissions

As we spend more time on our mobile devices, it is becoming more integral that websites cater to the mobile-user. This is becoming known as mobile first. In fact, mobile friendliness has now been confirmed by Google as a ranking factor for searches, making it a vital component for your …

more ...

Everything you need to know about blogs

There are two audiences that search must consider: carbon-based life forms and the artificially intelligent computational silicon ones. An aged domain is one that was established some time ago and may even have some traffic coming to it. To sum it up, SEO is difficult because search engines are always …

more ...

Create a search marketing strategy based on cloaking

A good understanding of SEO will enable you to adapt to new circumstances and market conditions that could affect your business or the nature of internet marketing in general. Sooner or later, you must decide what software your site will be running. A benchmark measure establishes a starting point to …

more ...

Establish intuitive information architecture by considering javascript

Changing logos has risks. Having great content that is appropriately optimized for a site is incredibly important to having a successful organic campaign. My belief is that keywords themselves don't carry significant weight in isolation, but analyzed in conjunction with the overall theme of your page, they signal Google as …

more ...

What your mum didn't tell you about canonical URLs

When you use underscores to separate words in a URL name, Google will read it as one single word. SEO can help conversion tactics by providing guidance on not only technical elements but also content suggestions as well as conversion points that will be most effective on each page. We …

more ...